Rob Tieben

PhD. Co-founder and Creative Director at the Game Solutions Lab

Rob Tieben

PhD. Co-founder and Creative Director at the Game Solutions Lab
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Biography

Rob Tieben (1986) creates playful interactions in the fields of design, research and innovation.

In both his education as M.Sc. in Industrial Design, and his PhD, Rob focused on activating play through interactive technology. He uses curiosity, play and social interaction to elicit people to change their behaviour for the better, while they play and enjoy themselves.

Rob’s interactive systems activate play in public contexts for various target groups. His designs have been used by thousands of teenagers, children, sporters and curious people in schools, museums, cities, festivals, sport centres and swimming pools.

Various scientific publications explain the theories and frameworks behind the designs, to ground his design vision and to help fellow designers and research.

WORKSHOP GAMEVOLUTION

Many years ago the first serious games were more or less tolerated. Today serious games create a revolution in healthcare and society.

In this ideation session we will discuss the future of playful intelligence and serious games