Speaker

Speaker Info

Name
Mark van Kuijk
Organization
Games for Health
Country
The Netherlands
Biography
Experienced studio manager with a demonstrated history of working in education and the game industry. Skilled in Game Design, User Experience, Casual Games, User Interface Design, and Mobile Applications. Strong arts and design professional with a Master of Science focused in Information technology from Universiteit van Tilburg / Tilburg University. Mark joined Games for Health in 2018 to pursue his dream of making games for good.

Photo

Photo

Presentation Info

Title
Citizen Science Games as a Research Tool / How to Fail a Shipping Test Multiple Times
Summary
Citizen Science Games as a Research Tool: Citizen science games can accelerate research by engaging the public in scientific challenges. Our RNA-matching game helps identify microRNA interactions, aiding lymphoma treatment discovery. We will discuss the challenges and opportunities of designing such a game—balancing scientific accuracy with engagement, ensuring data quality, and motivating players. This talk highlights how games can bridge the gap between researchers and the public, driving medical advancements. ----- How to Fail a Shipping Test Multiple Times: Mark will take you through the journey of creating a training game for medical devices and share the learnings of the GetPlaying Vasoview project with Getinge, Game Tailors and Bestronics. How can we use these lessons as inspiration to start the next journey together?
Keynote
Presentation
mark_vankuijk__gfheu__2025.pdf

Info

Info