Michiel Janssen

Michiel Janssen has an academic background in behaviour change with a master in psychology and professional experience in IT as a functional analyst. Inspired by existing health apps, he plunged into Javascript having no prior background in coding. Thousands of coding hours, hundreds builds and dozens of gigs on fiverr later, he launched Fitness Pets – the less serious fitness tracker.

PRESENTATION 2019

Fitness Pets – the less serious fitness tracker

Fitness Pets is a gamified activity app aimed at people of all ages with a rather sedentary lifestyle. It is a crossover between a stepcounter and a tamagotchi virtual pet. Steps are transformed in gold coins to be used to take care of your furry friends. Fitness Pets features gradually increasing goals that start lower than the industry standard 10.000 steps. Movie and videogame themed rewards trigger the user to become active in a fun way. Scores for minigames are multiplied based on your daily step count.

Fitness Pets is available for free on Android. More information at fitnesspets.eu